Google Ads (PPC)

Don't leave Google ads to the amateurs. That's the advice of Neil Patel, co-founder of Neil Patel Digital, New York Times Best Selling Author, and named by the Wall Street Journal and Forbes as a top influencer concerning marketing on the internet.

Patel says, not only are half the people who click on your Google Ads more likely to purchase a product than those who find you through organic traffic but that PPC ads, although they definitely work by the more than $40 billion dollars spent on them, take a lot of time, energy and know-how to be used properly, which is why the vast majority of companies using PPC ads prefer to outsource their Google Pay ads to a Pay per Click expert.

Going into the Pay Per Click arena without a Google ads consultant is like walking into a Las Vegas casino with $1.000 to gamble but not having a clue as to valuable knowledge like the house edge and which games are best to play.

With sheer luck, you can come out ahead, but more often than not you will simply be hemorrhaging money rather making profits without a Google Ads Specialist to guide you.

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Where do you start with a Google Ads Specialist?

​We demystify the Pay Per Click arena and help you determine the breakeven cost per click, the conversion rate, the breakeven costs per conversion, the breakeven costs per lead and the lifetime value of a customer. You start by sitting down with your Google Ads manager and help to narrow your objectives. Is your objective to get more calls to your business?. Do you want to get more visits to your store? Do you want to get more leads to inquire about your services? Or do you wish to sell directly from your webpage. The more your Google Ads consultant knows, the better they can assist you. Then, after your Google ads manager has a thorough idea of what your objectives are, the next thing is to determine what exactly your budget will be.

It doesn't matter if your budget is small, a PPC expert can work with that, but it is important to know that Google Pay ads are a little like learning a new sport such as snow skiing.

When you learn to ski, your instructor does not take you atop the highest diamond ski run and they say, "The best way to learn to ski is to try or die." Instead, they will teach you how to slowly go down the bunny run first, learning how to turn and stop and being able to survive that. Then they will move you to a more advanced hill and teach you finer procedures. There is a reason clients call our specialists PPC experts. Because they know all the tricks of the trade and even with a small but consistent budget, they can lead you to great business success.
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One of the great advantages of having a PPC expert on your side is teaching you the power of scalability. As a newcomer, a business spending only $100 or $200 can't reasonably expect to start from scratch and be reaping thousands of dollars of profits within a month. It will just never happen. 
On the other hand, if a business is smart and only can afford to spend $200 a month, they may just find that $200 quickly returns $300, then $400, then $600 or more. It does take time as well as a significant amount of testing. After all, pay per click ads are just that, ads, and even a single word or a small combination of words can pull 300 or 400 percent more than a similar ad. The number one rule of advertising as a whole is always be testing.

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Indianapolis Google Ads Specialist & PPC Expert

Call Today!
317-961-3757

What do we do?

Once you sign on with us, one of the first things that happens is we will provide you with genuine analytics so you can get a definite feel for how successful your Google ads campaign is working.

Trust and communication are both critically important in the Pay Per Click business.

As you begin to reap in profits or get new leads for your business, slowly you can expand outwardly and do even bolder campaigns. However, we generally caution clients to go in slow with Google Ads until you thoroughly know the ropes.

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